Wednesday, May 16, 2012

$100 Idea: Features Versus Benefits.

Use your product's features to support all of your benefits. Just because benefits are more important, don't forget to list the features. For example, you could say, "Our (product) is very easy to carry because of our durable plastic cover."

Make a complete list of your product's benefits and features. Begin your ad with the most important benefit either in your headline or first sentence. For example, your headline could say, "Write Joint Venture Proposals In Minutes!" Another example,"Would You Like To Work At Home?"

Next:
Are You an Expert?

We have just completed a website that 
lists all the $100 Ideas by category. Every week, we will be adding to the list. Go to 100DollarBizTips.com. If you know of someone who can use our practical information, have them register at the website.

Edward King, MBA CPA

Former Director of Wayne State University's Small Business Services
Telephone: 586-771-3618
Fax: 888-756-2761 (toll-free)
E-mail: EdwKing@aol.com
Websites: TheSmallBusinessDigest.com, 100DollarBizTips.com, SmallBizKing.com (students only)


KingCo, 1721 Shore Club Drive, St. Clair Shores, MI 48080, USA

To unsubscribe or change subscriber options visit:
http://www.aweber.com/z/r/?jGxMnJxMbLSsDBysbJxMTLRGtIwsDBwMDAys




Mark Maupin

 PS: Now my phone is ringing 50-70 times a day for Dumpster Rental in Detroit metro Market. Yes, this is the project I started in January 2010.  Ask me about the new Low cost Volume Discount Program I am using on my Dumpster Business and for my customers.


PSS: We can put Your Business at the Top of a Google Searches with or without a Web Site!   http://www.a-affordable-internet-marketing-company.com/ 

Upcoming Events:
http://www.MegaEveningEvent.com  or http://www.meetup.com/MegaEveningEvent-com  


 Let's Get Social...
Blog: http://activerain.com/markmaupin  
Twitter: http://www.twitter.com/MarkMaupin   
Facebook: http://www.facebook.com/people/Mark-Maupin/686942732  
YouTube: http://youtube.com/RalphMaupin  
LinkedIn:  http://www.linkedin.com/in/ralphmarkmaupin   
Internet Marketing solutions: http://www.InternetMarketingMichigan.com  
Michigan Internet Clubs: http://www.MichiganInternetMarketingClub.com






No comments:

Post a Comment